T-Shirt Pricing Method for Creative & Digital Projects

When it comes to pricing creative and digital services, clients often struggle to understand how much work is involved and how costs are calculated. That’s where the T-Shirt Pricing Method comes in—a simple and effective way to estimate project costs based on size categories, much like choosing a T-shirt size.

What Is the T-Shirt Pricing Method?

The T-Shirt Pricing Method is a structured framework that categorizes projects into different sizes—Small, Medium, Large, and Extra Large—based on the scope, effort, and timeline. Instead of providing rigid, per-hour pricing, this approach gives clients a clear and predictable cost range, making budgeting easier.

Why Use the T-Shirt Pricing Model?

• Transparency – Clients get an upfront estimate without complex breakdowns.
• Flexibility – It adapts to different project scopes and sizes.
• Simplicity – Eliminates confusion by using a familiar sizing model.
• Scalability – As a project grows in complexity, the pricing adjusts accordingly.

Wrapping Up

The T-Shirt Pricing Method bridges the gap between clarity and flexibility—offering clients a straightforward way to understand digital and creative project costs. By aligning scope with simple size categories, it removes guesswork and fosters trust from the start. Whether you're just starting out or planning a complex build, this model helps ensure everyone is on the same page from day one.

Curious what size your project might be? Let’s chat—we’ll help you find the right fit.