Insights, thoughts & news

What on EARTH should I build my website on? Webflow, Drupal, WordPress, or Squarespace

When building a website, the choice of platform can significantly impact cost, maintenance, flexibility, and overall client satisfaction. Here’s a breakdown of four popular options:

How to Use AI in Web Design: A Practical Guide

Having designed and built websites for nearly 23 years, I’ve seen firsthand how AI is changing the landscape. Here’s a practical guide on how you can leverage AI to create smarter, more engaging websites.

From Silicon Valley to Byron Bay: How a Tiny Tech Meetup Sparked a Thriving Creative Community

Inside the rise of Byron Bay’s creative tech community — and what makes it the perfect home for remote innovation.

Still on Drupal 7? Or Upgrading to 10? It’s Not Straightforward — But You’re Not Alone

After 15 years working across Drupal 5 to 10, I’ve seen firsthand how tricky these migrations can be. Whether you're finally moving off D7 or tackling the upgrade from 8 or 9 to 10, here's what I’ve learned — and what you need to watch out for.

From Team of Ten to Team of One: How AI Lets Hybrid Creators Build Complex Apps Solo

How AI is revolutionizing development — empowering hybrid creatives with UX savvy and coding skills to build complex applications that once required full-stack teams, as developers without UX instincts risk being left behind.

Digital Strategies for Byron Bay Tourism Businesses

How Byron Bay Tourism Businesses Can Thrive Online in 2025: Digital Strategies to Attract More Visitors and Boost Revenue

Big Agencys vs. Boutique Powerhouses

Navigating the Australian Digital Agency Landscape: Big Brands vs. Boutique Powerhouses

What is a Full-Stack Developer?

What is a full-stack developer, do I need one on my project and what to know when hiring one?

T-Shirt Pricing Method for Creative & Digital Projects

Discover how the T-Shirt Pricing Method helps simplify project estimates with clear, scalable pricing based on Small to XL scopes. Budgeting just got easier.

Methodologies for Mapping Current Systems

Gain clarity on how your systems connect—and where they’re slowing you down.

The Right Way to Design Websites & Apps: Best Practices with Atomic Design Principles

How to Create Scalable, Consistent, and Efficient Web Interfaces Using Modern Design System Methodologies